Digital marketing agency
Your marketing partner for all digital activities.
Suitable for brands with NO affiliate presence.
Affiliate Technology.
Project manage the whole process of integrating the affiliate software with the operator backend. We are completely technology agnostic and can work with any vendor that you select. Arrange demo calls with vendors creating a comparison table. Negotiate rates on your behalf if needed.
Commission Structure.
Create the default affiliate programme commission structure in line with product margins and other expenses. Ensure commission structure is market competitive. Create bespoke commission structures (deals) within the affiliate platform.
Programme Terms & Conditions.
Draft a set of terms and conditions for the affiliate programme based on the brand's business strategy. Include sensitive terms in order to enhance programme transparency.
Affiliate Processes.
Structure the affiliate processes needed. Create a rigorous and compliant approval process. Define the process between promotional/creatives teams and affiliate team. Streamline the payment process for affiliates.
Staffing
(can be done at a later date).
If needed, to hire and train staff thus being ready to run the affiliate programme in house.
The brand has an in house marketing team who can take care of affiliate communications once they are onboarded by our team.
Publisher Affiliate Recuitment.
Sourcing affiliates based on their traffic (GEO, content, etc). Opening you up to our affiliate database.
Rate Negotiation.
Negotiating all deals and rates on your behalf. Leverage on power of multiple brands.
Onboarding onto the programme.
Registering the affiliates on the platform and ensuring that they are activated.
Affiliate Management.
Managing the relationship and daily communications with affiliates. Create monthly communications (newsletters).
Optimisation.
Re-evaluate deals, renegotiate or terminate, general campaign optimisation.
Reporting.
Create performance reports based on brand KPIs.
Payments.
Create payment reports. Follow the payment process defined and ensure that affiliates are paid accordingly.
Graphic Design.
Our graphic designer can design banners and landing pages based on your brand guidelines.
Web Development.
Our web developer can develop all affiliate promotional landing pages (on WordPress) on your hosting server.
Content Writing.
Our content editor can write reviews and unique content which can be distributed to affiliates..
Event Management.
Organise sponsorships such as dinners, stands, merchandise and more in every iGaming event such as iGB, Sigma and others.
Spiros
OUR AFFILIATE CONSULTANT
Over 16 years in the iGaming space, having held positions in companies such as Betfair, Betsson, Entain, Gain Capital and more.
Headed the UK affiliate team for 6 Betson brands (Betsafe, Betsson, Supercasino, and more).
Rebranded the bwin.party programme and launched GVC Affiliates. Migrated all GVC brands into one programme.
Giota
OUR AFFILIATE MANAGER
Marketing graduate with 3 years igaming experience, all within affiliate marketing.
Designed and account managed the crypto site cscdeals.com.
Has worked on over 6 clients managing their affiliate inventory.
Holds relationships with top tier affiliates in the industry such as Casino.guru, Traffic Lab, Game Lounge, Raketech and more.
Theo
OUR OPERATIONS SPECIALIST
Been in the industry on and off since 2010 in various projects.
Managed a content network for a major poker client.
Proficient with all affiliate platform technologies such as Partnermatrix, IA, Affilka, Cellxpert.
Controls all creative and payments processes of our clients.
Momcilo
Andrew
OUR WEB DEVELOPER
AND WORDPRESS SPECIALIST
George
OUR CORE AFFILIATE RECRUITER
AND CRYPTO EXPERT
Apart from George, we work with another 3 affiliate recruiters on an ad hoc basis
Grow your company through our marketing services.
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Web Analysis
SEO
Marketing Promote
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